My new book, Twelve Steps to Becoming an Author: A Writer's Story of Book Publishing Success, is about to make its grand entrance into the world. My publisher is sending out Press Releases July 1, 2012 to notify the world of the book's availability. Giving birth to the book was the easy part. Now comes the hard part--marketing it. Unlimited Publishing wants me to start taking names of people who want to order the book. The book sells for $12.99 plus shipping and, I suppose, tax. I'm not quite up on that part of the process yet.
I recently learned from Jack Canfield of Chicken Soup For the Soul series, that I need to THINK BIG. So I'm thinking BIG. I'm thinking this book should be in every high school and college creative writing class. It's already going to be used as a text book in a college class this fall!!! I'm thinking computer manufacturers could give this book as a premium to anyone who buys a computer. Why sell books one at a time if I could sell ten thousand at a time! (I said I was thinking BIG.)
I made a web site just for this book. It's at http://www.twelvesteps.webs.com. From there, people can read about, and order, the book, just as soon as I learn how to add shipping and tax to the PayPal amount which should be any day now.
As I say on my website, Twelve Steps will make a great birthday gift, thank you gift, back-to-school gift, or Christmas gift. It contains information helpful to both beginning and experienced writers.
As another way to market the book, I have prepared a one-hour free mini workshop to coincide with three of the chapters in the book. My plan is to approach libraries, women's groups, senior centers, etc. and put on mini writing workshops.
I welcome any marketing ideas that any of you can come up with. Just leave a comment or email me at firstname.lastname@example.org. And if you want to pre-order one or more copies, please let me know that, too.
I gave birth, now it's time to start raising this child of mine. :)
Life is a great big canvas, and you should throw all the paint on it you can. Danny Kaye